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Oh, grasshopper, if I could share the secret of getting gallery representation, I would. Promise. I don’t keep things from you.
3 Things You Can Bet On
There is no secret to getting gallery representation because there is no single way that artists enter gallery stables.
Three things are for certain.
1. You don’t make a few pieces and then start approaching galleries.
That move has amateur written all over it.
2. It will take time, which will test your commitment.
Artists new to the market don’t like to hear that it’s a long process that you must be invested in. Surely there must be a shortcut. A hidden door.
Surely. Not.
3. Bolstering your relationships with other gallery artists will dramatically increase your chances of getting gallery representation.
You don’t need to believe me. Listen to gallery director Jeremy Tessmer in this episode of The Art Biz podcast.
You’ll hear how Jeremy views an artist’s professionalism, what he thinks of online platforms, and how he taught himself art history (and why that was important to him).
Jeremy describes Sullivan Goss as an on-ramp for collectors and artists—one that connects their roster of local, regional, national, and international artists. You’ll hear him discuss 3 qualities that he looks for in artists, two of which are non-negotiable, and how he views the artists in his gallery as a family. He says that “dealers should have some sense of responsibility for the well-being of their artists.”
Grab a cup of tea or coffee and enjoy this conversation with Jeremy Tessmer.
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